MAX MUSCLE “FLEXES” ITS WAY INTO WASHINGTON

Local Entrepreneur Opens Vancouver Location

Anaheim, Calif. – Max Muscle, the nation’s premier franchise in sports nutrition, weight loss and fitness, announces the opening of its newest retail outlet at 9301 NE 5th Ave-Ste.102 in Vancouver’s Hazel Dell Towne Center. The new location is owned and operated by Trevor Bryant.

The store is the first of two area locations to be opened by Trevor Bryant. The expansion into the local market is part of a national growth plan to break into markets including Colorado and Illinois, as well as expand Max Muscle’s existing presence in markets such as California, Arizona, Florida, Pennsylvania, Missouri, Oregon and Nevada. With more than 125 locations currently operating across the U.S., company plans call for 500 new franchises in the next five years.

“I am incredibly excited about joining the Max Muscle team and building upon the brand’s already strong history and loyal customer base,” Bryant said. “With the population growing older and obesity problems on the rise, I look forward to offering the highest quality line of sports nutrition products and athletic gear to local customers.”

Already a big player in the $16 billion a year nutritional supplement market, Max Muscle offers a diverse but integrated product mix of innovative nutritional supplements and fashionable athletic apparel that targets a broad consumer base with a true passion for fitness and health. Founded by athletes committed to living a healthy lifestyle gained from exercise and nutrition, Max Muscle carries its own line of sports and general nutritional supplements, as well as sells competing products, and employs only certified nutritionists who provide unmatched consulting end educational services.

“Differing from other brands in the sports nutrition industry, Max Muscle sits down with clients to learn about what their fitness regime is in order to recommend the right products,” Bryant added, highlighting each store’s Max Muscle Information Center featuring flat-screen televisions with an interactive library and on-line meal, exercise, and nutritional planning software.

“At this location, we also offer customers a program called ‘Max Meal Plans,’” added Bryant. “This entails nutritional counseling where we sit down in a one-on-one session and create meal plans for our customers. We have already seen great success with this program and are eager to help other Vancouver residents in the future.”

To contact Max Muscle of Vancouver, please call (360) 573-7099